Friday, March 21, 2014

What To Know About Fundraising Art Auctions

By Jaclyn Hurley


Arrange an art auction for fundraising purposes is important and done for many different reasons. It is often the approach that non-profits take when they are in need of money, artists use as a way to gain publicity by donating their art, and bidders participate in to get access to high art at less expensive prices. Fundraising art auctions are help across the globe and are beneficial for bidders, donors and non-profit organizations.

There are certain pointers that can help everyone who is involved. These pointers can ensure people have a good time and realize their goals at these auctions, regardless of whether they are donating, selling or buying. Ultimately, the goal of auctions is to earn money to go toward a good cause.

When it comes to artists, the best of these to donate to are the ones that support art organizations. These attract members within the arts communities, especially collectors. Therefore, artists are given more exposure for their work and their name. Donations done with non-art fundraisers is also good, but it is recommended that artists choose an auction that is established and has goals that he or she agree with. Do not do it only to further your motives or career.

Those not familiar with an organization requesting art should do research to learn more. Donate a nice piece of art that positively reflects your generosity and also your talent. Donors should also be sure to include contact information and biography to go along with the art and cooperate with the people putting the auction together.

Bidders should look over all the available art at auctions, if possible. These events can be a place to discover artists and learn more about the art itself. Find out more about the artists of each work before bidding on their pieces, and take care when bidding. If you look around, you might be able to meet and interact with artists who are often present and standing by their pieces.

Those who are organizing these events are encouraged to post submission guidelines for donors and include pointers on what kinds of art sells the best, the price ranges ideal for bidders and how the artist can present their art and themselves in the best way. Tell the artist how the auction will be promoted, how many people will be viewing their works and how they can benefit from such publicity. Urge contributors to set minimum selling and bid prices reasonably.

Organizers should also publish a catalogue including the basic info about every artist and their work that is for sale. Mail this out to the attendees once they have paid for tickets. The more time they have to think about the art and familiarize themselves with it, the easier it will be for them to bid. Choose a place that has plenty of room for displays, as well as good ventilation.

The cost of admission should include free refreshments. Preferred seating should be made available to active bidders. Make sure that you hire an auctioneer that has experience with fundraiser auctions, as these are different than most auctions that are focused solely on moving product fast. The right auctioneer makes a big difference. Take time to display art prominently and ensure bidders have access to artist info.




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